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Predictably Irrational, Revised and Expanded Edition: The Hidden Forces That Shape Our Decisions

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Management number 231712199 Release Date 2026/06/18 List Price US$4.40 Model Number 231712199
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Why do our headaches persist after we take a one-cent aspirin but disappear when we take a fifty-cent aspirin? Why do we splurge on a lavish meal but cut coupons to save twenty-five cents on a can of soup?When it comes to making decisions in our lives, we think we're making smart, rational choices. But are we?In this newly revised and expanded edition of the groundbreaking New York Times bestseller, Dan Ariely refutes the common assumption that we behave in fundamentally rational ways. From drinking coffee to losing weight, from buying a car to choosing a romantic partner, we consistently overpay, underestimate, and procrastinate. Yet these misguided behaviors are neither random nor senseless. They're systematic and predictable—making us predictably irrational. Read more

ISBN10 0061353248
ISBN13 978-0061353246
Edition Revised and Expanded ed.
Language English
Publisher Harper Perennial
Dimensions 5.31 x 0.86 x 8 inches
Item Weight 2.31 pounds
Reading age 18 years and up
Print length 384 pages
Publication date April 27, 2010

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